BEST MEDIA


Best Media

A successful brand’s communication is based on the balance between business objectives and consumer’s wants. Create a compelling message that impacts the consumer. Make your brand stay on your consumers’ minds wherever they go.


At BEST RESERACH we help you discover the ideal message you can convey to your target audience. We use quantitative and qualitative methodologies such as Pre-Test advertising, Concept Test, Advertising Day After Recall (DAR), and Concept Benefits Sort to know the real impact on your receiver.


We collect and analyze each possible positive or negative reaction related to your reseach objective since even a negative answer may lead to an assertive change.


THE BEST METHODOLOGIES

QUANTITATIVE AND QUALITATIVE

Pre-Test Advertising

Concept Test

Promotion Test

QUANTITATIVE

Post-Test

Advertising Day After Recall (DAR)

Concept Benefits Sort

QUALITATIVE

Brainstorming